I never knew how much music impacted the fashion world. It wasn’t until I published my first (and only) academic article on tight pants and emo culture that I saw the correlation between the two. They say clothes don’t make the man (and I say it doesn’t sell the sound), but when you have a brand that is sewn with stiches of optimism, then, I believe, there is a little leeway.

This past October, Nick Martin, guitarist for hardcore band D.R.U.G.S, along with Daniel Ruben, Alex Lopez, and Noah Russell, released gear under their new clothing label, Lost & Loveless. Along with their teddy bear, Tag, the crew aims to promote clothing that is not only comfortable but comforting.

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